Helping Talent and Talent Managers
own their digital presence
TrueRights is your one stop solution for secure and centralized digital rights management
One centralized hub
for all your digital assets, from AI training data and models to content rights.
Top-tier security features
to safeguard your data and digital rights, give you true ownership and control over your assets in a secure environment.
Full control
over your digital presence, making it easier to leverage your assets across different projects and partnerships.
Deal Monitoring
New revenue driven to Talent
• We identified misuse in over 25% of deals provided
• 10% increase in revenue through our Usage Calculator
• An average of £2,100 per deal was invoiced for misuse
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Real-time visibility
into how your digital assets, such as AI training data and content rights, are being used.
Protects against unauthorized use
by scanning for and preventing potential misuse or exploitation of your digital models and rights, helping to safeguard your reputation and brand.
Reclaim lost revenue opportunities
by identifying instances of unlicensed use and automatically raising invoices to recover lost earnings, allowing you to maximize the returns on your digital presence.
Quickly identifies
where your digital presence is, and stay informed on the usage of your assets.
Generate
Passive revenue from GenAI
• 15 assets created, with a 4 day turnaround
• No production shoots or travel required
• Seamless brand integration across multiple products
• Optimised for all major digital ad placements
Scale your content effortlessly
leveraging existing data to produce high-quality visuals, videos, and experiences, saving time and costs while maximizing creative potential.
Partnerships
with industry-leading generative AI tools, enable dynamic content creation, expand your reach, and open you up to new licensing opportunities.
Foster innovation and creativity
allowing you to experiment with new formats and develop personalized content that pushes creative boundaries.
Unlock new revenue streams
by transforming your digital presence and assets into income opportunities.
Protect and Monetize your Intellectual Property
01
Manage AI Training Data
02
Rights Reservation
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Authorised AI Content
Increased monetization opportunities
Monetize your AI likeness effortlessly, earning passive income through licensed usage across projects, enabling content creation at scale, and unlocking creativity and brand partnership opportunities.
Stay ahead of payments
Guarantee fair remuneration for your content and IP exposure in brand partnerships, with precise calculation of usage and helps to track royalty payments by outlining your agreements with brands.
Integrates seamlessly
with various platforms and partners, simplifying the process of licensing and monetizing your digital content.
Efficiently manages
rights, usage, and automates payments, opening up new opportunities to maximize the value of your AI training data and streamline your operations.
