For Partners · Unions · Investors · Platforms

The rights layer is bigger than one company.

A working rights economy requires alignment across the talent unions who represent it, the investors who capitalise it, and the platforms that move it. TrueRights partners across all three.

One infrastructure. Every stakeholder aligned.

01 • Unions & Guilds

Make the rules enforceable

SAG-AFTRA, Equity and other unions negotiated the protections. TrueRights helps turn consent, AI use, residuals and rights violations into something that can be tracked, verified and enforced.

02 • Investors

Backing the rights economy

TrueRights sits at the centre of a $100B+ rights and licensing market being reshaped by AI. Access our investment thesis, deck, cap table and diligence materials.

03 • Platforms

Licensed content moves faster

Verify consent at source so content can move across platforms, licensing partners and AI systems with confidence.

Rights infrastructure is a co-ordination problem

TrueRights sits at the centre of a $100B+ rights and licensing market that's being re-organised by AI. Investor room with deck, thesis, cap table and diligence materials.

Neutral by design

Not owned by a studio, label, platform or AI company. Infrastructure, not a competitor.

Built with unions

SAG-AFTRA consultation. Equity framework compatibility. Union-verified workflows.

API-first

Every primitive (rights, consent, licensing, provenance) is an API call. Integrate in days.

Regulator-ready

EU AI Act, NO FAKES Act, Denmark personality law - built for compliance, not retrofitted.

“I think I can speak on the behalf of many brands that we work with when I say, the need for TrueRights in the era of AI is increasingly important.”

Nicolaas Kroone
Co-founder, Bloom Studios
Trusted by forward-thinking creators, agencies, brands, and AI platforms

Build the rights economy with us

The talent who win in the next 5 years will be the ones who control their IP today. Start yours.

Ready to take your talent IP further?

Book a 20 minute intro call and discover how TrueRights can structure, protect, and monetise your digital presence.

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