TrueRights and Synth Partner to revolutionize AI-generated digital humans with secure licensing solutions

January 16, 2025
Hester Bates

TrueRights is thrilled to announce its partnership with Synth, a visionary leader in the creation of AI-generated digital humans. This collaboration unites Synth’s cutting-edge AI technology for hyper-realistic virtual characters with TrueRights’ robust licensing and content tracking platform, offering a revolutionary solution for Talent and Brands seeking fully licensed, AI-generated digital human content.  

By integrating Synth’s AI Synth Humans™ technology with TrueRights’ advanced tracking system, users can create photorealistic digital characters that are not only visually stunning but also fully rights-cleared and authenticated. This partnership ensures that all AI-generated digital humans are developed and deployed in a secure and transparent manner, protecting the interests of Talent and rights holders alike.  

Together, TrueRights and Synth are redefining what’s possible in the realms of entertainment, marketing, and virtual engagement. From immersive brand campaigns and cinematic storytelling to personalized virtual experiences, this collaboration sets a new standard for authenticity, innovation, and licensing in the rapidly expanding digital human landscape.