Working with UGC creators and influencers this festive season: a guide for brands and agenciesNovember 12, 2026Team TrueRights
“In perpetuity, in all media, worldwide”: three phrases that impact the value of your contentOctober 22, 2026TrueRights Team
TrueRights and Synth Partner to revolutionize AI-generated digital humans with secure licensing solutionsFebruary 3, 2025Hester Bates
TrueRights and Leapfrog AI forge partnership to enhance AI-generated media with secure licensing solutionsFebruary 3, 2025Hester Bates
What are Personality Rights, and Why do Talent Need Them Now More Than Ever?July 30, 2025Benjamin Woollams
From the field to the feed: Why athletes should ethically license their content in the age of generative AIJanuary 19, 2026Hester Bates
The Hidden Goldmine in Your Content: How Creators Lose (and can Reclaim) Usage Rights RevenueAugust 20, 2025Hester Bates
From Pitch to Poster: Usage Rights and Footballers’ Likeness in the Premier LeagueAugust 14, 2025Hester Bates